We show different approaches of the students of Interactive Experiences at the intersection between design, technology, society and communication. In their proposals we find narratives that not only stimulate visually, but can also be perceived through the tips of the fingers, gestures, and bodies. Objects, spaces and graphics, analog and digital, for healthier interactions. The clear message that Generation Z not only transmits, but also proposes ways of understanding our world from a transversal and playful perspective. Let's play!

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Web Design by
Mako Gutiérrez & Raúl Goñi



When I Grow Up I Want to be a Magician

Students
Berni Beria
Tutors
Saúl Baeza
Citlali Hernández
Luís Sallés
Format
Interactive Artifact
Topic
TFG
Year
2024


Like a child amused by a magic trick, humans are fascinated by the apparent magical abilities of AI large language models delivering unexplicably compelling outcomes. The democratization of AI systems has shifted the power of written language, converted from an identity expression tool into a strategic instrument to make complex technologies ever so captivating. Over-reliance on AI generations questions contemporary capacities of human decision-making, autonomy and memory, ultimately leading to the homogenization of identity. But there is no magic trick without a magician. What roles do we play in the construction and acceptance of these systems?

In collaboration with Adidas Maker Lab