We show different approaches of the students of Interactive Experiences at the intersection between design, technology, society and communication. In their proposals we find narratives that not only stimulate visually, but can also be perceived through the tips of the fingers, gestures, and bodies. Objects, spaces and graphics, analog and digital, for healthier interactions. The clear message that Generation Z not only transmits, but also proposes ways of understanding our world from a transversal and playful perspective. Let's play!

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Web Design by
Mako Gutiérrez & Raúl Goñi



Social Media Behaviour Synthesizer

Students
Eva Soler
Tutors
Lluís Sallés
Saúl Baeza
Oscar Tomico
Andrea Brena
Format
Intractive Artifact
Topic
TFG
Year
2022



Adidas MakerLab x ELISAVA

Media Sound is a tool designed to produce the sound representation of the digital identity, with the aim of breaking with the established identification formats established in the virtual space. Its purpose is to incorporate new models of identity expression that go beyond the visual and audiovisual representation to which we are currently habituated. The result enhances the sound and its composition, as a possible pursuit for the construction of our “digital self”. Its operation relies on representing the behavior that we carry out on social media, whether to produce content, interact with our circles, or consume the content that the platform provides. This behavior with social media is mimicked and incorporated into the format and operation of the designed tool, using the same language and understanding as the social media one whenever we want to represent our identity with Media Sound. This way, we propose an easily understandable and interactive use, relating the operation and structure of a digital synthesizer, with the basic identity concepts that we deal with during our online activity. The chosen arrangement enables a more understandable use, without having to rely on a supposed musical knowledge. It is therefore that Media Sound encourages us to contemplate and understand our actions in the virtual environment, and to adapt them to a sound representation. The resulting medium can be freely altered, varying the sound extracted from each change in parameters. A new alternative for the self-representation within the digital environment, freely alterable and flexible to any change.